Are you proving yourself as a media provider?
In the media industry, you need a simple way to prove your value to your clients. The question is, how do you do that? The answer is simple: By not only providing quality services to your clients but also giving them demonstrable results.
Media advertising isn’t cheap (a national television ad costs $100,000 a day! [PDF]). That being said, a staggering 40 percent of marketing budgets are wasted on campaigns that don’t work. No one (especially not your clients) wants to waste that kind of money.
Callbright Lead Converter can help. Our closed-loop marketing solutions help you address key issues in your selling process.
Both you and your clients want answers to the five W’s (who, what, when, where and why) in regards to phone calls. Being able to provide your clients with this information not only sets you apart from the competition but increases your bottom line.
If your clients are running ads on television, radio and a billboard simultaneously, wouldn’t it be convenient to know which ad generated each call when it comes in? Call attribution technology saves both of you money by providing tangible proof of which ads are working and which ones aren’t.
Patience is a virtue. But not when it comes to responding to your customers. If your staff isn’t promptly responding to leads, then chances are those leads will go elsewhere. Your customers shouldn’t have to wait to hear from you.
Interested in learning more about our solutions for your marketing/media business? Fill out the form below, and we’ll contact you with more information.